Pinot Meunier is one of the three main grapes used in the production of Champagne (the other two are the black Pinot Noir and the white Chardonnay). Until recently Champagne makers did not acknowledge Pinot Meunier, preferring to emphasise the use of the other noble varieties but now Pinot Meunier is gaining recognition for the body and richness it contributes to Champagne. It is ineligible to receive grand cru status, and all-Meunier Champagnes are far rarer than those made from all-Pinot Noir.

It has the great advantage in Champagne of budding late and ripening early, thus avoiding frost in spring and rain in autumn.

Sparkling wine makers in other areas have planted Pinot Meunier in an attempt to duplicate the taste of Champagne, but Pinot Meunier is not often found as a varietal.

It can make an enjoyable dry red wine, like a more fruity and rustic Pinot Noir. Germany also makes an off-dry (halbtrocken) inexpensive red wine from it, under its synonym Schwarzriesling.